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Aura Developeemnt
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Company Profile

Life is like a bowl of ice-cream, it melts very quickly so enjoy it while it lasts”.

Mr. Abdur Rahman Khan (1950-2003) – a successful businessman from Nawabganj, Dhaka  in his early teenage  started his own business as an Ice-Cream manufacturer under Brand name “Popi”  in the year 1966.  In the year 1978, he started a Fast Food Chain Shop at Gulistan – the heart of Dhaka City under the title “Khan Snacks” which  was the first introducer of Cone Ice Cream in the post independence Bangladesh  market.  In the same year 1978, he expanded his business in electronic  products and established a firm named  Trade Linkers.  Very soon Trade Linkers became Distributor of CASIO brand Calculators and also involved in selling Canon Brand Analog Photocopiers.  Within a short span of few years, Trade Linkers got popularity and became a trusted name in office equipment sectors of Bangladesh market.

In the year 1991, Mr. Mosharraf Hossain, Chief Engineer of Universal Business Machine Limited  Ex- Sole Distributor of SHARP brand Photocopier Machines joined with Mr. Abdur Rahman Khan and they jointly reformed Trade Linkers as a Private Limited Company named as  Trade Linkers Office Automation Limited and got appointed by SHARP Corporation, Osaka, Japan as Sole Distributor of SHARP brand Office Equipment Products viz. Photocopier, Fax Machines, ECR, Calculators etc. in the territory of Bangladesh.  During the next decades, Trade Linkers Office Automation Ltd expanded its business and grown as a well reputed giant Company in Office Equipment Business in Bangladesh which operated by a dedicated professional teams under the leadership of Mr. Abdur Rahman Khan.  Around 15,000+ SHARP brand Photocopiers have been sold by this team and the Company became a Number-1 in tender business.

On 26th September 2003, after sudden demise of Mr. Abdur Rahman Khan at Mount Elizabeth Hospital in Singapore, his elder son Mr. Anisur Rahman Khan has been unanimously given the responsibility to conduct the business as Managing Director. Under his dynamic initiative and guidance,  he expanded  the business in various sectors and established Aura Developments Ltd, Aura Furniture Ltd, Blue-Rony Shipping Lines Ltd, Exotic Pharmaceuticals Ltd, Aura Information and Communication Technology Ltd, Aura Electronics Ltd.  To bring all concern under One Umbrella, the management established AURA Group in the year 2008.

  • Vision of Aura Group

    To be regarded as a world class multi dimensional Company and to create employment opportunity for as minimum as 50,000 people and to contribute to the growth and economy of the country through its product and ideology.

  • Mission of Aura Group

    To be among the leading organization of the country, both in Terms of Turnover & Profit at the ending of the years-2025

      • Further developing people competence
      • Recognizing individual contribution
      • Determining market potentiality through research
      • Introducing new as well as innovative products and technologies
      • Assuring quality products from advanced manufacturing facilities
      • Exceeding customer satisfaction and gaining trust through quality services
      • To contribute in the Socio-Economic Infrastructure to the country
      • To be involved in the making process of  Digital Bangladesh
      • To Expand the market globally.
  • Values of Aura Group

    In order to achieve our aspired vision we shall subscribe to the following values.

        • Quality in everything we do
        • Live up to our commitments, accountability & industry
        • Transparent and fair in all our dealings
        • Take initiative to exceed standards
        • Trust and respect for each other
        • Work as a team
        • Socially responsible

Customers Recognition

Dr. Prashanto Kumar Roy

This is to certify that Trade Linkers Office Automation Ltd. Chandrali House (Ground Floor), Road#44, House#18/A, Gulshan-2, Dhaka-1212 has successfully supplied and install 540 units Sharp Digital Photocopier at our different Project Offices at Thana level throughout Bangladesh. Their Bill has been paid after job completion. Their performance security has also been returned back after 1 year mandatory performance period. We wish the company continued success in Business

Dr. Prashanto Kumar RoyProject Director (Addl. Secretary)One House One Farm Project
Mohammad Zahid Shams

This is to certify that Trade Linkers Office Automation Ltd, a limited company having its Head Office Chandrali House (Ground Floor), Road#44, House#18/A, Gulshan-2, Dhaka-1212, Bangladesh, is Robi Axiata Limited’s supplier of Sharp digital photocopiers, against PO Number 4500000070, dated 3rd September, 2007, issued by Robi Axiata Limited. We have procured Sharp digital photocopiers under the said procurement from Trade Linkers Office Automation Ltd satisfied with their perceived supplies.

This certification is given on “without prejudice basis” and Robi Axita Limited shall not accept any liability for the representation and certification.

Mohammad Zahid ShamsGeneral Manager, Supply Chain ManagementROBI Axiata Limited